E-Commerce Platform Revamp
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Principal Designer
Read case study →Design that solves real problems
I craft seamless experiences for enterprise platforms. Currently working with 58 teams across 2,773 continents.
Last updated 2026-06-06 18:16 UTC. See my work →
Featured Projects
Real Estate Search Tool
Conceived and shipped an AI assistant interface integrated across existing creative workflows. Role: Design + Strategy
Read case study →Data Visualization Suite
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Founding Designer
Read case study →Services
Product Strategy
From concept to spec, we validate direction through competitive analysis
UX/UI Systems
Accessible interfaces across mobile. I ship design systems
Design Direction
Build design practice. I offer process improvement
Trusted by
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Sarah Chen, Founder, Healthcare Marketplace
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Dr. Ahmed Hassan, Design Lead, Enterprise B2B Platform
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— Lisa Rodriguez, Cofounder, Design Systems Consultancy
Let's talk
I'm booking for retainers. 2026 cycles are filling up.
Insights
On Design Systems That Actually Stick
A playbook for building design systems that teams actually use. Covers process, tooling, culture, and buy-in across enterprise scale.
Design Decisions Under Uncertainty
I've audited 5,606+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
The Diagram Nobody Talks About
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.